Most columnists make predictions from time to time, i.e., a supposedly educated guess as to future outcomes. Sometimes this is rather hard to do but in the case of TaylorMade Golf’s success with their white-headed R11 and Burner Superfast 2.0 drivers, it was easy.
Back when they were introduced, we said these clubs would take the market by storm especially since TMaG already had the leading position in metalwoods; just over 30 percent at the end of 2010 which was more than the next two competitors combined.
Well, in the four months since the 2011 PGA Merchandise Show the company is starting to crowd 50 percent of dollar sales in the U.S. metalwood segment, a gain of around 50 percent. What’s more remarkable is this huge gain is in the face of a shrinking market.
Like I said, remarkable. MORE…
About Ed Travis
Related posts:
- TMaG Burner SuperFast TP
- New Englanders gain huge distance with golf ball-firing potato gun
- TMaG Burner SuperLaunch for seniors & ladies
