This Years PGA Show Orlando Florida
The 2010 PGA Merchandise Show in Orlando, FL had great energy and remains the world’s most influential golf trade show and the global summit for the golf industry. It was not necessarily a bad thing that it was smaller than in years past. The bad economy actually has positive affects because it allows for a cleansing period. It is survival of the fittest, those companies that best adapt to the changing conditions, have survived the market, and in turn, come out with better, more innovative products. It also raises the bar of consumer standards. The clothing from years past is no longer going to cut it in this new day and age. We are bored of wearing the same golf clothing that we have for years. We want new looks and feels that use cutting edge technology and don’t necessarily scream, “golf course only.” Playing golf is part of a lifestyle. This lifestyle consists of loving life, having fun, looking good, feeling good, enjoying the outdoors, as well as embracing the human condition that loves to take on challenges that take focus and discipline to excel at. The apparel needs to create synergies with this lifestyle. — read more »
Stepping Out In Style in New England Golf
Traditionally, the focus and excitement of Labor Day weekend for sports fans had revolved around Red Sox vs. Yankees, the start of the Patriots regular season, or the anticipation of the Bruins upcoming season. However, for the last seven years one of the most important events on the PGA Tour, the Deutsche Bank Championship has now become a tradition here in New England. For many years New England golf fans did not have a major PGA Tour event that drew the best players in the world to this region. The Deutsche Bank and Tiger Woods changed that 7 years ago, and now the event has become a tradition in New England every Labor Day weekend. For the last three years the Fed Ex Cup has made it the second stop in the Tour Playoffs and a race for the most coveted trophy in golf. The final points winner at the conclusion of 4 tournaments: the Barclays, the Deutsche Bank, the BMW Championship, and finally the Tour Championship is awarded 10 million dollars and the Fed Ex Cup, the ultimate crown in golf. With a total purse of 35 million dollars in the season long Fed Ex Cup race, it is the biggest payday on the tour. — read more »
Looking Smart from The Start Golf Travel
Traveling and looking good when we get there has always been a challenge for most of us. Packing cloths tightly together in a small bag has never been a perfect science. And traveling with golf clubs makes it even more difficult and cumbersome under any circumstances, getting through airports with clubs and bags is a back breaker. Over the years luggage manufactures have come up with all sorts of designs that for one reason or another never seem to make it all easier. What we are often left with when we arrive at our destination is a bag of wrinkled cloths that look like we slept in that require ironing and or steaming when we are ready to wear them. — read more »
An Interview With Sean Greg From Antigua
This year, Antigua Golf Apparel based out of Scotsdale, Arizona, is celebrating their 30th Anniversary. It is well known that they routinely test their products under the hottest Desert conditions, so it is no wonder why they are experienced in their superior ability to create dry, comfortable golf apparel. Antigua is the preferred choice for many professional players including Payne Steward, Tom Watson, Bill Mayfair, Annika Sorestam, Richard Swift, the U.S. Ryer Cup Team, and Steve Stricker. Interview with Sean Gregg, Antigua's Head Designer and Director of Product and Development and Marketing — read more »
When It Rains It Pours
Good Looks on the Course: When it Rains it Pours, Stand under my Umbrella By Elle Brec The U.S. Open was a perfect combination of the two favorite topics of conversation for New Englanders: sports and weather. Yes it has been very rainy but build a bridge and get over it, except we almost needed an ark. Everyone appreciated all the hard work provided by the tournament directors, ground crews, and those involved in the planning, drying of the greens, and reorganization of the — read more »
Good Looks On The Course
People often say pain is beauty. The beauty of golf apparel is that it doesn’t have to be painful. It has a rare ability to make you look stunning and feel comfortable at the same time. There has been chatter that in general, people dress down more these days. Maybe because it is more comfortable, maybe because people are too busy, or maybe because dress codes/norms aren’t as strict as they once were. You have an excuse if are endowed with an unbeliev — read more »
Good Looks On The Course
The universal attraction to the game of golf is much like that of Barack Obama in that it has the ability to transcend generations, gender, class, race, and geographical locations. The rising popularity of golf fashion has become so remarkable that people are now wearing golf-inspired looks off-the-course such as argyle patterns, polo shirts made with innovative fabrics, golf inspired accessories, and brands developed by PGA players. The game was made for expression, what better ba — read more »
Good Looks On The Course
After a gorgeous, sunny day on the golf course, the long exposure to the sun’s brightness may make eyes feel strained or eye muscles sore from squinting, especially without sunglasses. Hat brims shade eyes from direct sun rays, however, sunlight also reflects off the earth. When looking at the green, eyes still perceive 100% sunlight as opposed to wearing gray sunglasses which block 70-90% of sunlight. Technology has had a major impact on improving the quality of sunglass — read more »
Good Looks on The Course
The Foundation of a great golf swing is quite simply your feet, what you are wearing for golf shoe will have some effect on your overall ability to perform. The best players in the game will tell you that walking a course gives you a much better feel for the layout and presents better opportunities for scoring. In order to play well you must feel well. No one thinks twice today about spending $500.00 on a new driver, but most cringe at spending more than $50.00 on a good pair of golf shoes. You — read more »
